SPF is designed to detect forging sender addresses during the delivery of the email. SPF allows the receiving mail server to check during mail delivery that mail claiming to come from a specific domain is submitted by an IP address authorized by that domain's administrators. The list of authorized sending hosts and IP addresses is published in the DNS records for that domain. To allow Pardot to send emails on your behalf, follow these steps:

Creating an SPF Record for Pardot

Here are the steps to set up SPF for Pardot :

• Login to your DNS management console 

• Navigate to Tools & Settings > DNS Template

• You need to edit the DNS TXT record related to SPF

• An SPF TXT record for Pardot will have the following syntax: 

mydomain.com    TXT  v=spf1 include:aspmx.pardot.com ~all

• Publish this record in your DNS records section for your respective domain. 

Note: If you don’t have an SPF record previously for your domain, simply publish the above-mentioned record to enable SPF for outgoing emails using Pardot. If you do have an existing SPF record in your DNS, you need to modify it to include Pardot, as shown below:

Previous SPF record:  v=spf1 mx -all

Modified SPF record:  v=spf1 mx include:aspmx.pardot.com ~all

• Save changes 

• Wait for 24-48 hours to allow your DNS to process the changes 

Finally, you can look up your record using our SPF record lookup tool, and enable DMARC for your domains: take a DMARC trial.